Are you having trouble establishing your business and standing out from the rest? If so, here are 5 critical brand development tips.
Displaying posts in Blog
You may need to change the way you say something or the way you teach it if it's not landing, but don't throw out your whole idea just because people tell you it's crazy, or stupid, or that it makes no sense. You're market testing what language moves them, not what idea you should stick with or abandon.
Do you want to tap directly into your customer base on a regular basis? Click here to learn how to develop the ultimate email marketing strategy.
When I was painting his fingers I saw his innocence, his joy, his love of self-expression. Who am I to squash that in fear of being bullied, or different, or not accepted? It's no different in business. As Steve Jobs said, "Because the people who are crazy enough to think they can change the world are the ones who do"
If you're going to go down the do it yourself route for events, courses, websites or funnels, here are my absolute musts to be successful.
I ALWAYS get asked "How did you go from ICU Nursing, to fitness, to business?" And the truth is, I just made a business out of the things I'm good at. Problem number one.
Resistance. We felt it this morning from our 5 year old. His first day of 1st Grade. The leap from Kindergarten to Grade 1, we're told is huge. Less play time and more structured learning. But we send Oliver off with the same message to every first day, every play date, every sporting practice, "Do your best, have fun, you've got this, dude." Even in the midst of doubt, worry, and his tears. I couldn't help but wonder if our days were the same today.
In not a big surprise that the research is telling us this is the most distracted time in history. I can't help but wonder is this a good thing or a bad thing?
I have a mission and I'm on a bit of a self love journey, so I have to be prepared to use it. For boundaries. For asking for what I need. For speaking my truth. For talking out disagreements. For podcasts and live videos. For speaking in front of crowds. For hosting workshops. For singing my baby Happy Birthday and telling my husband that I love him. Are you shying away from using your voice or are you standing in your power?
Social media is the quickest, cheapest way to start engaging and it doesn't take a degree to master it. Just make sure whatever platform you pick, you're building a buying audience through consistency. Everyone wants posts to go "viral", but I'll take consistency over being a one hit wonder any day. But if you're not sure where to start content wise, here are the four most common emotions that make posts go viral.
PODCAST – The Lisa Pezik Show
Weekly podcast interviews and inspiration to make this week better than the last!
BLOG – Quick Reads to Ignite Your Business and Life
Check out my latest blog post of the week.
NEWSLETTER – Weekly Business Trends and Insights
Get weekly income generating tips and replays of podcasts, Facebook lives, and blogs.